Why the Wealthy Prioritize Passive Income

It’s simple—the wealthy prioritize passive income because it saves time.

That’s because passive income streams don’t require constant time and effort to maintain. Once they’re up and running, they require minimal maintenance to keep earning.

Let’s consider a hypothetical example…

Sarah and Jim are coworkers and friends. Jim is content to work from 9 to 5, five days a week, in exchange for his paycheck. He trades about half of his waking hours for his income.

Sarah, however, is more ambitious. She wants a more effective way to create additional cash flow.

So, she starts a business selling crafts online. At first, it’s a lot of extra work—she creates the products, makes the listings, runs ad campaigns, and even ships the items herself. But she’s creative and motivated, and her business grows.

It doesn’t take long before she earns enough from her business to hire an employee to help with the marketing and shipping. She can focus on what she loves—making the crafts!

But that extra pair of hands increases her productivity even further. Now, she can hire another employee to actually make her crafts.

Suddenly, Sarah is almost totally uninvolved in her business beyond high level decision making. In addition to her day job, it’s become a source of income that requires minimum upkeep. And she still has time every evening for her family and opening up new passive income streams!

The takeaway? The sooner you can create viable sources of passive income, the better! It comes down to matching your effort to your reward. It’s a chance to create impressive returns over the long-term for an upfront investment of time, money, and energy.

If you’re interested in opportunities to create additional income streams, contact me! We can discuss strategies that the wealthy leverage to create passive income.